Discovery isn’t just collecting evidence on the needs of people. We work with you to understand what this insight means, and its implications for what you do.
We do this by first seeking to understand the needs of citizens. As well as analysing data on travel patterns and demographics, we will undertake ethnographic and observational studies to understand their needs better.
We will work with you to research key social, economic, technological, regulatory, and environmental trends that may affect the future of mobility in your area. We will ask your citizens for their insight into this, and what this may mean for them. We will then work with you and your citizens through workshops and other means to understand what these will mean for how local user needs will change, and implications for policy makers.
We do this by first seeking to understand the needs of citizens. As well as analysing data on travel patterns and demographics, we will undertake ethnographic and observational studies to understand their needs better.
We will work with you to research key social, economic, technological, regulatory, and environmental trends that may affect the future of mobility in your area. We will ask your citizens for their insight into this, and what this may mean for them. We will then work with you and your citizens through workshops and other means to understand what these will mean for how local user needs will change, and implications for policy makers.
The methods we use
Our team has experience in deploying the following methods at this stage:
- Challenge workshops
- Trend analysis
- In-depth interviews and focus groups
- Evidence Safaris
- Delphi Studies
- Unconferences
- User Profiles
- Ethnographic and observational studies
- User surveys
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Explore the future together
We set out to explore the future. We will work with you to research key social, economic, technological, regulatory, and environmental trends that may affect the future of mobility in your area. We will ask your citizens for their insight into this, and what this may mean for them. We will then co-create with you and your citizens through workshops and other means a series of future mobility scenarios for your area, explicitly seeking to understand what these will mean for how local user needs will change, and implications for policy makers.
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The benefits of our approach
Shared futures
We work closely and collaboratively with you and your communities, so that everyone feels they have a stake in the future of mobility.
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Scalable
Our approach is scalable to your area, your time, and your budget. Everyone and everywhere is different after all.
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Knowledge transfer
We don't just write reports. We work closely with your team throughout to transfer our skills and knowledge to your team.
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